Posted by: anitanolan | August 15, 2011

The Art of the Pitch

From Author Magazine, by editor Erin Brown:

As this year’s PNWA conference rolls around, and as other wonderful writers conferences continue throughout the year, I think this is the perfect time to offer a refresher course on pitching to agents and editors. Over the years, as an editor, I’ve heard hundreds of pitches. Excellent ones, good ones, bad ones, and “please, please stop speaking” ones. Now, you don’t want to find yourself in that last category, so listen up, pitchers, and learn to be an ace so you can nail down a victory and avoid the standard bush league plays (yes, I’m on a baseball bender, so sue me).

So, what is a pitch? Well, it’s a short, face-to-face (ack!) meeting with an agent or editor, lasting around five to ten minutes. The pitch itself is your whittled-down book description, usually about three or four (sometimes five) lines. And you thought writing a synopsis was tough, eh? But how is this possible, you say? My book is so complex, so layered; I couldn’t possibly describe it in less than twenty sentences. Too bad, so sad, I say back to you. Remember that agents and editors have to pitch every single book they buy to their publishers, marketing team, publicists, fellow editors, book buyers, etc., so if you, the author, can’t hone it down, what chance do they have? And if agents and editors can write their own pitches for dozens of books each year, you can do it for one.

Read the rest here.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: